Comments on: The past 12 years had nothing but bad news for print circulation http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/ Tim Windsor, online Sat, 07 Aug 2010 14:37:07 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1453 Steve Wed, 29 Oct 2008 22:54:32 +0000 http://timwindsor.com/?p=340#comment-1453 I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print. I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print.

]]> By: timwindsor http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1452 timwindsor Wed, 29 Oct 2008 22:48:24 +0000 http://timwindsor.com/?p=340#comment-1452 I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed. I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed.

]]> By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1454 Steve Wed, 29 Oct 2008 22:01:08 +0000 http://timwindsor.com/?p=340#comment-1454 It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are "competing" against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.<br><br>I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home. <br><br>Hmm, maybe I should patent that, or just stop talking about it all together... :-) It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are “competing” against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.

I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home.

Hmm, maybe I should patent that, or just stop talking about it all together… :-)

]]> By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1269 Steve Wed, 29 Oct 2008 17:54:32 +0000 http://timwindsor.com/?p=340#comment-1269 I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print. I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print.

]]> By: timwindsor http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1268 timwindsor Wed, 29 Oct 2008 17:48:24 +0000 http://timwindsor.com/?p=340#comment-1268 I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed. I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed.

]]> By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-1270 Steve Wed, 29 Oct 2008 17:01:08 +0000 http://timwindsor.com/?p=340#comment-1270 It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are "competing" against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.<br><br>I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home. <br><br>Hmm, maybe I should patent that, or just stop talking about it all together... :-) It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are “competing” against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.

I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home.

Hmm, maybe I should patent that, or just stop talking about it all together… :-)

]]> By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-86 Steve Wed, 29 Oct 2008 16:54:32 +0000 http://timwindsor.com/?p=340#comment-86 I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print. I still think local papers can make it, as long as their staff levels aren't inflated. The big companies are going through a staff-level correction right now, but I don't think it has to kill them. Local advertisers still love print.

]]> By: timwindsor http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-85 timwindsor Wed, 29 Oct 2008 16:48:24 +0000 http://timwindsor.com/?p=340#comment-85 I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed. I think readership is great, wherever you find it. What I think this trend points to is that the cash which supported 200- and 300-person newsrooms is going to start disappearing as the declining reach of newspapers-on-print makes them less of a bargain for local and national advertisers. I'm not happy about that, of course, but it's a reality that has to be addressed.

]]> By: » The past 12 years had nothing but bad news for print circulation http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-83 » The past 12 years had nothing but bad news for print circulation Wed, 29 Oct 2008 16:03:18 +0000 http://timwindsor.com/?p=340#comment-83 [...] The Sun is typical of a mid-metro market newspaper in that even with the recent news , it remains the dominant media source for news , information and advertising in its market, but it has seen its position slip greatly over the years. The past 12 years had nothing but bad news for print circulation [...] [...] The Sun is typical of a mid-metro market newspaper in that even with the recent news , it remains the dominant media source for news , information and advertising in its market, but it has seen its position slip greatly over the years. The past 12 years had nothing but bad news for print circulation [...]

]]> By: Steve http://timwindsor.com/2008/10/29/the-past-12-years-had-nothing-but-bad-news-for-print-circulation/comment-page-1/#comment-84 Steve Wed, 29 Oct 2008 16:01:08 +0000 http://timwindsor.com/?p=340#comment-84 It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are "competing" against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.<br><br>I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home. <br><br>Hmm, maybe I should patent that, or just stop talking about it all together... :-) It's difficult to compare drops in local print subscribers to the increase in online readers because of Google and the like. We can say that we get more unique visitors than the print paper we are “competing” against, but that is disingenuous. A large percentage of our readers find our articles through search, and I'm sure Sun's percentage is even higher.

I'm waiting for the net-enabled kiosk that can print all or part of a newspaper in seconds, allowing ala carte newspaper purchases. Think about it, If I want the NYT world news section along with the Sun's Sports section, I can pick them from the touch screen, insert my money or swipe, and 15 seconds later I have both on recycled paper. The kiosk connects to both the NYT and Sun servers, downloads the xml data with a stylesheet, and prints it right there for me. The same service can be available in the home.

Hmm, maybe I should patent that, or just stop talking about it all together… :-)

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